Wednesday, October 21, 2009


If you're indignant that your boss just shut the smoking room and outraged that you have to leave the bar to light up, take heart. Life could be worse. You could be Bhutanese. I didn’t write that. An exalted reporter for an American magazine did. Nonetheless it’s interesting to note the last line. Life is definitely getting worse. Not for lack of cigarettes but for lack of cash. You see, it’s all going up in smoke.

Hi, I’m WDHO Wills. People in the know call me Wills. I’m a nicotine addict. No, I’m not here to seek help, I like my cigarettes just fine, thank you. I’m here to bring to your notices the rising insane and inhuman prices of cigarettes. Yes, I can find and buy a pack of cigarettes whenever I want. The problem’s the deep hole it keeps burning in my pockets rather than the supplies. No, I haven’t pondered quitting, you see, it’s become a fashionable forbidden fruit, plus nicotine has the reputation of being the most addict-able substance, certainly not something one can just shrug off on a weekend.

The country made international headlines with the ‘Tobacco Ban’ in 2004. If you Google it, these are some of the banner headlines you get:
“The first nonsmoking nation.” “Smoking is stubbed out in Bhutan.” “Bhutan forbids all tobacco sales.”
“Bhutan's total tobacco bans a breath of fresh air.” “The butt stops in Bhutan: Tobacco banned.”
“Bhutan: Smoke-Free at the Top of the World.”

We sure did hog the headlines and boy did it excite them! People abroad assume nobody smokes in Bhutan. Couple that with the Shangri-La and GNH make-up and you get the picture perfect postcard- a fairytale smoke-free kingdom you can write about and broadcast to admirers the world over. Four years later and the number of smokers have not decreased. It’s just how things are. Human nature cannot be banned. Even totalitarian states with cold blooded dictators with all their armies and their gulags failed to ban what their citizens desired.

The winter cold bites as does the reality. Now that it’s become a contraband product and a necessary one at that, we’ve smugglers and blackmarketeers. The market is flourishing and mushrooming, clandestinely. It’s hidden rather smugly and we all play a part in it, out of some well intended cultural politeness that makes us all ambassadors of ‘Brand Bhutan’. The religious fold would say smoking is anathema, spiritually. Respect to that. Those of my fold could ask, ‘What about alcohol? We even produce them in honour of and to commemorate the reign of our kings’. This is where I get confused! Are we in effect saying to our young, ‘do the drinks but not the smoke?’ The act is over. The curtain must fall on this charade.

The hospitals record more alcohol related complications than tobacco and illegal drugs put together. The government makes no money out of the ban. The consumers pay through their lungs and policing such a lucrative trade is a jolly good luck affair that probably diverts the little detectives we have from preventing actual crime.

There are probably a hundred more pressing issues that call for the ban. Corruption, nepotism, apathy and the lot come to mind. But again that’s not measurable. I’m WDHO Wills and my appeal is for a ban-free legalized tobacco that is reasonably taxed and regulated. We tolerate responsible drinking; smoking can also be moderated and segregated. The ban makes more criminals. God gave Adam and Eve a paradise with a ban on apples. That’s exactly what they bit and ate. It was god’s fault; you don’t give someone a garden minus the flowers. This is not a pro-tobacco rant; it’s against stupid laws. Perhaps it’s worth a debate in the National Assembly. Happy New Year!

**They Did Debate It And Then Strung It. The Jury Is Still Out On This Albeit Mixed Smokes And Signals!!!

Ps: YourLustForLifeStartsRightNow!

1 comment:

penjo said...

I agree.

However, before i might sound and seem like an idiot whose probable routine is to resort to slashing out harangue any mediocre would banter on because he had just read an insightful article is but untrue.

I liked your writing.

Darn it or not every one who has had an experience trying to be overtly vocal, Bhutan is a country not meant for that exceptionally good writer or speaker.

And it appears true for 'us' smokers too! Bhutanese policy makers more often than not keeps us puzzled and infuriated at times.

May be, it's to do with us being an Asian-you know, the whole of our civilisations, uncivilised.

All said and done, kudos to the writer for i have had my fill of his skill!

Thank you